Stop Being Afraid of What Could Go Wrong And Think of What Could Go Right

Right before our eyes, the outbreak of the coronavirus COVID-19 is changing the world as we know it – and along with it, the cargo and logistics industry.

As the coronavirus continues to be profoundly disruptive to the global supply chain, few companies have been able to escape its devastating impact, and many may not survive.

Prime Group will not be among them.

On Course
Long before anyone had ever heard of COVID-19, Prime Group had already chartered a course of successful diversification. So although our core business of shipping fresh cut flowers is taking a big hit right now, we’ve been able to trim our sails and swiftly move into supporting the logistics needs of myriad other specialized industries.

And right on time.

As long-time experts in handling perishables, fortunately we’ve been able to stay busy helping to meet the worldwide demand for fresh fruit, vegetables, and fish. After all, people still need access to food supply.

And not to make light, they also have to snack while at home all day self-isolating. So our product line of Tostones is coming in quite handy for that.

But more than anything, because of our agility as a company and our well established ability in handling highly specialized pharmaceuticals and other commodities related to the medical field, this is where we are now putting great emphasis.

Doing Our Part
I know I speak for the entire Prime Group team, when I say we are very proud to be able to play this important role in helping countries across the world get access to the essential goods they need right now.

This pandemic doesn’t look quite like anything we’ve seen in our lifetime. Trying to plan or make predictions in a time of such uncertainty is really hard.

But what I do know is, as the COVID-19 situation continues to evolve, the people of Prime Group will continue to be there for you, our customers.

Protecting Our Team
In order to maintain the highest levels of service while protecting the health of our team, many of our employees are currently working remotely. A small staff remains in the office, where there is restricted access for all non-essential employees and visitors. Also, as our warehouses are still receiving and dispatching as normal, rest assured, we are in accordance with local health mandates and advisories.

The dedication exhibited by our team, many of whom are also facing immense personal challenges at this difficult time, has been truly remarkable.

So, please stay calm and stay healthy my friends – and be not afraid of what could go wrong, instead think of what could go right.

I am confident will we make it through this trying time and come out on the other side stronger, healthier, and more resilient than ever.

I wish you all the best.

Prime Group Works with Pharmaceutical Customers to Help People Worldwide

Among the ever-expanding portfolio of specialized services offered by Prime Logistics and Prime Fresh Handling (PFH) is the worldwide shipment, handling, and expert monitoring of pharmaceuticals and biologics.

With state-of-the-art facilities in Europe, South American, and across North America, as well as a 24-7 team of agents on at its operations center in Miami, these Prime Group companies are uniquely qualified to meet – and exceed – the customer demands of this highly specialized industry.

Customer agents from around the world, working with the major pharmaceutical suppliers of the World Health Organization (WHO), more often turn to the Prime Group due to its long-term history of managing time-critical shipments like vaccines and biologics.

Fast, Reliable, Direct
Based in such distant places as Indonesia, India, the Philippines, according to Prime Group Chief Operating Officer Omar Zambrano, “Freight forwarders worldwide know our name and our global reputation for fast, reliable, and direct transportation of pharmaceuticals.”

Stationed at the company’s base of operations in Miami, Prime Logistics Operations Agent Bryan Rivas is one of few people in air cargo logistics who know more about time-sensitive products and the tight and ever-changing rules that govern their movement.

“My role is to find the best way to beat the clock, safely and reliably, of course. Because in many cases, door-to-door service from one corner of the world to the other needs to take place within 48 hours, when possible.”

But it’s not just time, it’s also about temperature consistency. Vaccines and biologics in particular must stay within specific temperature ranges every step of the way – during transit, while in storage, and right up to the point of arrival. Such attention to detail ensures these products maintain their efficacy. Otherwise, they are unuseable.

Diphtheria, Tetanus & Polio
For instance in late February, Prime Logistics was called into action to ship 200 vials of highly sensitive Diphtheria and Tetanus Vaccines; and 3,000 vials of live oral polio vaccine from Jakarta all the way to the Ministry of Health in Belize City. Mission accomplished – just in time for the next shipment of a similar set of vaccines to Asuncion, Paraguay.

Certified & Ready
Rivas also makes it his job to stay on top of all of the industry’s complex shipping regulations and standards for the proper transport of pharmaceuticals. In fact, serving as the certified go-to agent at Prime Logistics for pharmaceutical shipments, he recently attended a three-day course in Temperature Controlled Cargo Operations, given by IATA in Miami. Cargo airline representatives, forwarders, and other cargo agents attended it from all across the Southeast U.S.

Welcome Yulieth Onofre
In light of the company’s continued growth of this and several other commercial product lines, Prime Logistics just recently expanded its team with the addition of Sales Manager Yulieth Onofre.

According to CEO Roger Paredes, who made the announcement March 1, Onofre possesses a background with multiple ocean carriers and many years of experience in the industry and will be responsible for all commercial efforts on the freight forwarding side of the Group. Welcome aboard!

Surgical Masks
In related news, Prime Logistics also recently managed the shipment of thousands of surgical masks from Ecuador and Columbia to Shanghai to help slow the spread of the COVID-19 Coronavirus. This shipment first transited in Miami before leaving for PVG, where the masks were then transported by truck to various inland cities throughout China.

Quito Operation Goes With the Flow for International Women’s Day

Although International Women’s Day was founded in the U.S., it has grown in significance in many other countries worldwide – and Prime Group’s operations in Quito continues to play a key role in keeping this annual tradition going strong.

With Ecuador serving as the primary source of flowers for this March 8 holiday each year, the efforts of both PrimeAir and Prime Fresh Handling in Quito and Amsterdam are crucial to advancing the company’s winning strategies at meeting the demand of its valued customers.

The Ecuadorian flower market supplies 72 countries around the world with floriculture products. But when it comes to Women’s Day, Europe is the number one market.

In order to ensure the fresh and timely delivery of fresh-cut flowers by March 8 – the day people recognize the most important women in their lives – the peak period for handling and shipping actually begins Feb. 16.

According to PrimeAir Regional Sales Director Jose Luis Suarez, in terms of logistics support, every year is different – but this year, there were several unique aspects at play.

“It was a good season for us, no doubt. First, there was notable increase in air cargo capacity, meaning more service than normal was available out of Quito. But to this we must add factors that were outside the control of the industry that also affected the market and production of flowers.”

Suarez was primarily referring to last fall’s situation in Ecuador during which plantations were attacked by the protesters who barricade roads across the country in response to government policies to end diesel and gasoline subsidies. As a result, fuel prices to spiked across the country – as did tempers – which in turn prevented the normal development of the market.

“The protests did negatively affect overall production, because it delayed the cutting of the plants for the Valentine’s Day period. But apparently this helped to make production for Women’s Day season more stable,” he added.

Ultimately, PrimeAir was able to move 1.2 million kilos of flowers over the two week peak period, Feb. 16 to March 1. “Meeting this challenge took a lot of hard work, but for us, hard work is regular work – and it’s what prepares us to continually be attentive to providing the high levels of service and reliability that our customers demand.”

And so it goes working in a market as sensitive to outside pressures as the fresh-cut flowers.

About Women’s Day
For more than 100 years, International Women’s Day has been celebrated annually round the world on the 8th of March. A public holiday in many countries, it is a focal point in the movement for women’s rights that started back to 1910, when the day was first observed across America and Europe. Later, in 1946, feminists in Italy chose the mimosa flower as a symbol of strength, sensibility, and sensitivity for Women’s Day.

Today, although the mimosa flower maintains a special significance, it’s not the only flower given. Other flowers popular flowers to gift on International Women’s Day are lilies, alstroemerias, tulips, orchids, and roses.

In fact, flower shops across Russia sell upwards of 150,000 roses on March 8. And while pink, yellow, and white carnations are also hugely popular, light pink flowers are highly preferable in the U.K.

Elsewhere in Europe, such as in Romanian, purchasers want red and white flowers, and Greek purchasers mostly buy white flowers. Pastel colors are most preferable in the Western European countries while those in the Eastern European countries buy mostly vivid colored-flowers.

For information about PrimeAir, Prime Fresh Handling, and the entire family of Prime Group companies, visit www.primegroup.aero.

Regional Sales Director Jose Luis Suarez may be reached in Quito via email at joseluis.suarez@primeair.aero, via cellphone at (593-9) 9 555-3195, or at (593-2) 281-8055, ext. 1006.

The Secret to Handling Uncertainty is to Focus on Progress

As a businessman, a father, and a member of the world community, I’m very concerned, as most of us are. I’ve been closely monitoring news of the progression of coronavirus around the globe – and its impact on the markets and the logistics industry, in particular.

Yet all I can be sure of these days is that there are very few things we can be sure of.

In fact, as I share these words, news just popped up that the global death toll has now passed 3,000, with South Korea and China leading the way in confirmed infections.

Apparently they are calling this thing a “novel” coronavirus, because it’s an all-new strain that has not been previously identified in humans. They know for sure it causes a highly infectious respiratory disease called COVID-19. But beyond that, they are unsure how and when it will be brought under control. Meanwhile, we wash our hands, cover our coughs, and limit exposure to crowded areas.

And we stay tuned. That’s what I have been doing, gathering all the information I can from trusted sources of information, such as the U.S. Centers for Disease Control and Prevention (CDC) and the World Health Organization. I encourage you to so the same.

Impact on Logistics
With regard to the health of the logistics industry, we should likewise keep a close eye on what is happening as the world’s second largest economy, in China, continues to spook global markets and dent growth in all sectors of the worldwide economy.

To say the potential impact of coronavirus on the logistics industry is a fluid situation is an understatement, because, as we all know, we are more interconnected today than ever. Asian markets are closely tied to European markets and to North America and South America.

For those who remember SARS in 2003, this situation is far more complex because back then, the economy worldwide was much more siloed. Today it is all interdependent.

Thus far, however, the impact of this epidemic on Prime Group operations has been minimal – but it’s not clear how much worse this outbreak will yet become and how long it will last. Some experts are now saying perhaps through the summer.

Global Impact
I just read a late February study by the American Chamber of Commerce stating that three-quarters of international businesses around the world expect the COVID-19 outbreak to impact 2020 revenue.

The study further states that the outbreak has affected operations “to a great extent” for 43 percent of logistics companies they surveyed in the Asia-Pacific region, with 57 percent of logistics companies saying operations were “somewhat” impacted. In terms of revenues, the report also indicated that the 86 percent of logistics companies are expecting revenue to be down between 1 and 10 percent.

What’s even more disconcerting is that the fear of what could happen is driving the markets. Yes, few things these days are for sure. But there is certainly always hope.

Let’s Focus on Progress
I think it was author and life coach Tony Robbins who once said, “The secret to handling uncertainty is to focus on progress.”

So as I get back to work this morning, I do know one thing: We are in this together. We will get past this together. If we all stay focused on progress, soon it will be business-as-usual again, I’m sure.

PrimeAir is ready to ‘Go Eastern’

Big news in the airline industry is the resurgence of Eastern Airlines – and it’s big news for the Prime Group, too.

Dedicated to honoring the tradition of Eastern Airlines, the management team overseeing the comeback of this legendary brand has been busy planning for a long time. And now it’s gears up, as they just launched scheduled service between New York and Guayaquil, Ecuador.

During its heyday, Eastern Airlines was one of the original ”big four” domestic U.S. carriers, before folding in 1991. But in January 2002, it returned (again) to the skies, beginning with a route to Aeropuerto Internacional José Joaquín De Olmedo (GYE) out of New York’s JFK. It is also set to serve Georgetown, Guyana; and Jinan, China, flying extended-range Boeing 767s.

On their website, they state they are committed to getting it right this time, because their attention to detail “is focused on the tiniest mechanical check and even the cobalt blue stitching on Seat 17B.”

Eastern Checks In
Perhaps then it’s no coincidence that, when it came to attaining full-service cargo support on the ground in Guayaquil, the new Eastern checked in first with PrimeAir, Ecuador’s most established GSSA (General Sales & Service Agent).

“This is very good news for us,” says Prime Group CEO Roger Paredes. “With our significant presence in New York, this will provide even greater capacity into JFK, allowing us to further expand our business in New York, as well.”

The GSSA agreement with Eastern Airlines was signed in late January in time to begin cargo service on Feb. 1. PrimeAir is one of four Prime Group companies that include Prime Logistics, Prime Fresh Handling, and Prime Fresh Products – all of which operate throughout the U.S., Ecuador, Colombia and Europe.

PrimeAir is looking forward to filling the widebody bellies of Eastern’s once-weekly passenger flights with such specialized cargo as fish from coast of Ecuador, tropical fruits, and of course flowers from Quito and Cuenca.

And with Eastern’s strategy of continuing to open up flights to other underserved markets, it would appear the sky’s the limit for potential new growth – for both companies.

For nearly 20 years, PrimeAir has been providing the GSSA services in Latin America for some of the biggest players in air cargo – such as Atlas Air and Emirates SkyCargo, just to name a few. In fact, Ecuador is PrimeAir’s historic base of operations, where it all started in 2001.

What We Do Best
Closely supervising the action on the ground in Ecuador, PrimeAir’s team there has decades of experience handling perishables that make up a significant portion of the market. They benefit from being part of the Prime Group, a network of coordinated cargo and freight specialists with offices and representatives worldwide, in making cargo services, operations, handling, and accounting easy and reliable for airlines working across the globe.

Today’s Eastern Airlines is an entirely different company than the Eastern Air Lines of old. It is born out of a charter company called Dynamic Airways based outside of Philadelphia, in Wayne, Pa.

The carrier currently has eight aircraft, all of which are various models of the Boeing 767. The new livery is a unique design inspired by the local colors and geography of the destinations they will serve.

With a new slogan of “Go Eastern,” PrimeAir is ready to go along for the ride!

Prime Group’s Long Affair With Valentine’s Day

If you’re involved in any sector of the fresh-cut flower business and you’re reading this right now – get back to work!

Although we’re just moving out of the peak Valentine’s Day period, January 25 through February 7, there’s still a lot of work to be done. With International Women’s Day around the corner, the clock is ticking and there’s little time to rest.

But all kidding aside, I’m glad you’re here, because it gives me an opportunity to say thanks to all of our freight forwarders with whom we get to work so closely this time of year, and to our shippers and air carriers who so depend on us.

I’m also grateful for the passion for perfection exhibited by our team of dedicated hard-working employees who continue to do what they do best – especially over the past few weeks.

The monstrously high volumes we are presently handling is nearly unimaginable for the typical consumer. But we’re used to it. We’ve been working with perishables for so long, it’s become second nature to expect nothing less – and to provide nothing short of perfection.

So hats off to the dedicated folks in our two divisions that play such an integral role in preparing, shipping, and delivering such delicate and highly time-sensitive product as fresh-cut flowers – PrimeAir and Prime Fresh Handling. Our customers depend on you and you deliver every day.

This is also the time of year that my business partner Omar Zambrano and I pay homage to the company’s core business of providing top-line logistics support for the flower industry. Since day one, shipping roses and other fresh-cut flowers from South America to the U.S., and now Europe and beyond, has been our main focus.

In fact, flowers are the very reason Prime Group exists today – and continues to succeed. They are the seed that started it all, and that are allowing the company to thrive and strategically expand into other profitable business and product lines.

It’s a busy time. It’s an exciting time. And there’s always time to say thank you.

So thanks! And Happy Valentine’s Day!

Helping to Make Life’s Little Moments the Biggest

It goes without saying that Valentine’s Day is the most romantic day of the year – a time to show that special someone just how much they mean to you. Most often, it comes down to a beautiful little moment on this one special day, perfectly accentuated with a breathtaking bouquet of long-stem roses.

And then it is done. Mission accomplished – for the thousands of people behind the scenes, as well, who have toiled for weeks to ensure this exact moment goes without a hitch. People like the team of professional employees at Prime Fresh Handling and PrimeAir.

For them, however, the biggest moment all year is a 17-day stretch of time, from Jan. 20 to Feb. 7. It’s that small window during which they tap into their years of expertise to expertly manage the myriad logistical complexities in transporting millions of pounds of Valentine’s Day flowers – from source country to the florist, just in time for Feb. 14.

Growing Demand
Valentine’s Day is big business. There’s no question about it. And the role these dedicated workers play is crucial to supporting the every-growing demand for fresh flowers. Valentine’s Day sales for 2020 is expected to reach $27.4 billion in the U.S. alone – an increase of $6.7 billion dollars in sales from 2019.

So how are the numbers stacking up for PrimeAir and Prime Fresh Handling? Business is on a continuous upward swing. In fact, according to Regional Sales Director Jose Luis Suarez, one of the primary indicators is the volume of shipments coming out Bogota – the rose capital of the world and primary supplier of the U.S. Valentine’s Day market. In terms of tonnage, he says the Prime team fully expects to see an increase of 15 percent into Miami.

“On any given week, we operate about six cargo flights per week, but in order to meet the heightened demand, we’ve significantly boosted capacity leading up to Valentine’s Day. Over this peak 17-day period, we’ve been carrying literally triple the volume we normally handle, with about 48 total flights,” he added.

That amounts to three B747s flights per day carrying 100,000 kilos of crated flowers per flight – the equivalent of more than 100 tons!

“And that’s just what we’re handling. Considering that multiple other handlers and carriers are also putting in extra capacity to handle the demand over this same time period,” Suarez added, “that’s a lot of rose petals!

Projections out of Quito are equally impressive. According to the Expoflores, the National Association of Producers and Exporters of Flowers of Ecuador, air shipment of flowers during this same period, Jan. 20 – Feb. 8, were also projected to be up year-over-year, by 6 percent to the U.S.; 9 percent to Europe and Russia; and 20 percent to “other” locations.

On the Horizon
Flowers from Ecuador primarily go to supply Europe demand, with PrimeAir operating two extra flights to Amsterdam for the Valentine’s period and four extra flights in advance of International Women’s Day, coming up in March.

The peak period for Women’s Day is Feb. 16-28. After that, shippers get a break until Mother’s Day, May 12, which means everyone in the industry will be super busy again the last week of April through May 4.

Well in excess of 20 million flowers from Colombia and Ecuador are planned be cut, gathered, and shipped during the 2020 Valentine’s Day/Women’s Day season.

For information about PrimeAir, Prime Fresh Handling, and the entire family of Prime Group companies, visit www.primegroup.aero.

Regional Sales Director Jose Luis Suarez may be reached in Quito via email at joseluis.suarez@primeair.aero, via cellphone at (593-9) 9 555-3195, or at (593-2) 281-8055, ext. 1006.

Change of Name to ‘Prime Logistics’ Affirms Emergence of a Major Global Player

There’s something new in the air, and on the ocean, and in the warehouses, and on the highways, and at the brokerage houses.

When it comes to a corporate name, it’s probably a good idea that it incorporates all that the company does. But in the case of Prime Air & Ocean Cargo, the list got so long it couldn’t even fit across company letterhead!

“New Years is all about new beginnings, so what better time to formally announce the new name of one of our biggest divisions – to Prime Logistics,” says Roger Paredes, CEO of Prime Group Holdings. “And in the process, it effectively affirms our emergence as a major global leader in the worldwide logistics market.”

The transition started slowly late last year, showing up first in email addresses, on stationery, and then in the logo on the company web page. But all along, it’s been business as usual at Miami-based Prime Logistics.

With offices and warehouse facilities in Miami, New York, and Los Angeles, Prime Logistics has a unique ability to streamline, optimize, and expedite freight to and from the U.S. for a wide range of major industries. They do so by capitalizing on long-time relationships with major air carriers and ocean lines, in order to offer competitive rates and ample space to destinations all around the world.

Under it’s new name, Prime Logistics will continue to support the shipping needs of multiple trans-global companies including makers of electronics, hospital equipment, automotive parts, fresh-cut flowers, and even vaccines – just to name a few.

Founded in Ecuador, the company was originally named PrimeAir because it focused solely on GSSA services between Quito and Miami. But soon after setting up shop in Miami in the early 2000s, customers and flower importers here started requesting freight forwarding services to other Latin American destinations.

“Initially we resisted, because it was seemingly outside our area of expertise. But as the requests continued, we recognized it as an opportunity to step up to do what needed to be done and meet the new demand,” said Paredes. “At that point we decided to form a company called PrimeAir Cargo.”

Next came a flood of requests to ship by sea, so the company jumped in to fill that void. In the process, company name had to be changed again, to reflect our expanded scope of operations – and so was born the name Prime Air & Ocean Cargo.

Over the years, the trajectory of service took the company to new heights, by including trucking services within the continental U.S., warehousing, customs brokerage services, and more.

“And so it was time yet again for a name change, presumably for the last time because I believe this final iteration truly reflects all the services we presently offer – and may offer into the future.

“Prime Logistics clearly fits the bill, ” he added, “because in just two words it succinctly and clearly affirms our emergence as a major one-stop-shop in the field of international logistics.”

Today, under it’s new name, Prime Logistics continues to provide logistics and related services for multiple trans-global companies including makers of electronics, hospital equipment, automotive parts, fresh-cut flowers, and even vaccines – just to name a few.

Big or small – whether it’s one box, one pallet, or a company-wide logistics management operation – call Prime Logistics at 305-592-2044 or visit www.primelogisticsgroup.com.

Out With The Old and In With The New

As we join together to celebrate the New Year and the launch of a new decade, allow me to wish you all the best in 2020, and thank you for helping to make 2019 a banner year for the companies of Prime Group Holdings.

Few holidays are celebrated the world over like New Years Day. It’s that one universal moment of bliss and hope where people all across the globe vow to toss aside the old and welcome the new.

It’s also a time when revelers partake in all sorts of traditions, like bolting down a dozen grapes right before midnight, symbolizing great promise in the 12 months ahead.

But mostly it’s about partying, dancing, drinking, and eating, which is also the case in my hometown of Quito. But there’s one big difference, something that no one else in the world does.

For as long as I remember, an essential part of our New Years holiday included celebrating with “Año Viejos effigies. Translated as “Old Years,” it consists of making and displaying artistic paper-Mache dolls – and then setting them on fire at the stroke of midnight!

These Año Viejo dolls typically represent all kinds of figures associated with the past year. Especially popular are cartoon characters, celebrated sports figures, and ridiculed politicians.

Growing up, everyone I knew did this. And it obviously isn’t just about burning brightly colored dolls. It remains a tradition because it signifies the human desire to continually improve, shed past behaviors and actions, and make way for new possibilities. It is essentially our way of joining the world in saying, “Out with the old and in with the new.”

And not to say old is bad. Because looking back and remembering is an important exercise that gives us space to reflect on all the good things that have brought us to this point. And from this point we get to grow, improve, and advance.

That’s precisely what we’re doing at Prime Group. As a company, we are at a point where smart growth and planning is bringing us great success. But I believe we can do even better – and that’s exactly what we plan to do in the year ahead.

Our overarching goal last year was to clear the way for what’s to come, by focusing on re-assessment and planning. Because as you start growing, it is imperative that you get better organized.

How we went about that was by initiating innovative business processes and technologies throughout 2019 to make way for greater efficiencies and new growth in 2020.

One example of this is the anticipated integration of a new system of software across our entire international network, provided through Microsoft Dynamics 365.

It had become nearly impossible – and totally inefficient – to manage with four different accounting systems. We were using one set of business-tracking and accounting software in Ecuador, a totally different set in New York, and another in Miami and in Amsterdam.

So for 2020, we are engaging in a companywide migration to Microsoft Dynamics 365, an all-in-one business management solution that will help us to connect financials, sales, service, and operations to streamline business processes, improve customer interactions, and make better decisions across all Prime Group divisions.

It’s powerful tool that will allow us to better manage our financials, accelerate financial close and reporting, and improve forecast accuracy.

And in the case of our product-focused divisions, it also promises to automate and secure our supply chain by optimizing inventory levels, reducing lost sales and shortages, and maximizing profitability.

Another goal – one that we actually roll out every year – is to continue growing the commercial side of our operation. We will focus on expanding our client base in all divisions: For PrimeAir, add more airlines and new territories; for Prime Logistics (formerly Prime Air & Ocean Cargo ), more importers and new suppliers; for Prime Fresh Products, more supermarket chains and new distributors; and for Prime Fresh Handling, more fish, more produce, and pursue all new lines.

Simply stated, our New Year’s resolution is “new, new, and more new” through constant innovation and adaptation. We will continue building upon our successes, and creating new possibilities and customers in all-new service areas – while maintaining our highest levels of service.

So again, from our Prime Group family to yours, we wish you a happy, healthy, and prosperous New Year.

Holiday Season Offers Good Reason to Smile

Once a year, Prime Group’s hard-working employees turn their attention to the important task of hardly working – for one glorious night – during the company’s annual holiday party.

Last month’s gala holiday party in Downtown Miami offered an opportunity for the staff to let their hair down, as the old expression goes, and have a whole lot of fun together, as captured in these festive photos.

Hosted at the InterContinental Hotel Miami, the party was as a welcome break from the serious commitment the staff puts in all year, on behalf of the many customers of Prime Group’s four divisions: PrimeAir, Prime Logistics, Prime Fresh Products, and Prime Fresh Handling.

Holiday functions traditionally serve as a way to boost team morale and to reward loyalty – and this year’s event was no exception. But such functions are also a way by which company leadership shows genuine gratitude to their team. CEO Roger Paredes did just that, by stepping up to greet employees, their spouses and partners, and other guests as they settled in for an evening of frivolity.

Expressing his pleasure in seeing so many familiar faces and others who have left the company only to return, he noted “This is a sure sign of our success, and that the companies of Prime Group remain an attractive place to work.”

In addition to so many successes over the past year, he noted that there were of course some difficulties, as well. “But together, we were able to overcome those challenges, which were mostly market driven.”

“Our successes in 2019 were made possible by the dedication and resolute commitment of this team – now 100 employees strong – and all the things you do to help us continue to prosper, year after year.

“Without you, none of this would be possible. So, from bottom of our hearts, COO Omar Zambrano and I wish all of you and your families a very Merry Christmas and a happy New Year.