With an estimated $2.6 billion spent in 2021 alone, Mother’s Day in the U.S. absolutely “rules” as the top occasion each year for floral spending here. In fact, the volume of gifts of fresh flowers and plants purchased for Mother’s Day even exceeds what’s spent on floral and fresh plant purchases for Valentine’s Day. This […]

Flowers blooming in spring symbolize a rebirth and, for so many of us in the Northern Hemisphere, the end of dreary wintertime. Across the globe, cultures celebrate in different ways. In the Netherlands, tens of thousands line up to watch the Bloemencorso Bollenstreek, a famous – and lengthy – floral spectacle and parade. Traveling between […]

During the month of March, please join us as the Prime Group gives some well-deserved attention to all of the amazing accomplishments of strong, determined women. Since 1987, the United States has formally recognized March as National Women’s History Month. Every woman has a story to tell and gifts to share with the world. So […]